We love to go out and enjoy good company, savoring the delights of our cuisine. From the most sophisticated dishes to simple potatoes with olives, and if they can be accompanied by a good beer, all the better. After a whole year of restrictions and intermittent closures of the hospitality industry, we are eager to go out and enjoy the fantastic dining establishments our country has to offer.
But we have also become more discerning and demanding; during these months we have played at being renowned chefs in our kitchens and experienced sommeliers. That is why, when it comes to enjoying our time away from home, we want to turn it into special moments and pamper ourselves even more than before. So, today we want to share with you 7 reasons to have craft beer in your establishment and make your customers return to savor this gradual return to normality:
Exclusivity: Craft beers are unique, brewed in small batches, and every stage of the process is carefully managed. Each beer is unique and incomparable, and many are limited or seasonal batches.
Authenticity: When you offer craft beer, you are offering an authentic beer. Because behind that distinctive and carefully crafted image, those very special flavors and aromas, lies the work of a team of people who are fortunate to dedicate themselves to what they are most passionate about, imbuing that dedication into every bottle and can produced. This is an important difference compared to large industries or supermarkets, which implement automated processes.
Trend: The beer market is booming and growing. It is a trend that has not stopped growing in recent years and gains more followers every day. Beer offers a multitude of styles and flavors and is a source of endless pairings. Those who are up-to-date know this; you should always ask for the beer menu.
Ethics: Most craft breweries are small independent businesses, local producers who help strengthen the socioeconomic fabric of their towns or neighborhoods. Choosing craft beer means supporting the local economy. If you help them grow and gain a foothold in the market, you are also fostering job creation, both direct and indirect: suppliers, distributors, local tourism, etc.
Culture: Most independent breweries collaborate with illustrators and graphic designers who fill the cans and bottles with their art, turning each beer into a special piece. Many people collect them! Furthermore, most craft beer distributors have a high degree of specialization, so they will be happy to keep your menu updated and advise you with their in-depth knowledge of the sector.
Craftsmanship: The master brewer returns to the origins of the brewing process, seeking the balance of ingredients, working with care and detail, and applying their know-how, maximizing the value of the human hand that crafts them over machines.
Feels better: Choosing real beers: unfiltered and unpasteurized, with all their nutrients, made with high-quality natural ingredients, and without chemical additives or preservatives, makes a noticeable difference, especially in how good we feel.
If you have a restaurant, bar, or shop and would like to add our beers to your catalog, contact us and we will inform you without obligation.